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What is a major cause of motor vehicle crashes in America?
ATTITUDE.
How can we stop teenagers from killing or injuring themselves and others due to motor vehicle crashes?
Crashes are the NUMBER ONE killer of children age 1-24 – a true “health crisis."
How can we prevent 43,000 Americans from getting killed each year in vehicle crashes, and 3,000,000 from being injured, many seriously and permanently?
If driving crashes were a DISEASE, it would rank among the Top 10 killers in the United States along with cancer and heart disease.
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New drivers learn the rules of the road. They can take behind-the-wheel courses.
But what about learning ATTITUDE? How can you change the way people approach driving?
The Drive™ Programs were created to help all drivers, new and experienced, develop a mature, positive attitude towards driving. That means parents and all adult drivers, teens and pre-teens, and traffic violation offenders.
The programs are based on what we call Ownership Learning™. Using marketing concepts, emotional involvement, ego investment and effective learning techniques, audiences come to their own conclusions – they remember what to do, and they do it.
All programs include the compelling and attention-grabbing 67-second
Drive™ Video, with almost 100 special effects. It vividly shows the “disconnect” between what young drivers think of their driving and what they are actually doing behind the wheel.
Learn more about the various innovative, results-oriented Drive Programs. They can have a positive impact on the tragic number of motor vehicle crashes, injuries and fatalities that occur each year.
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